To access the YOBSN – Your Own Branded Social Network for DUMMIES content, just click on the chapter of your choice within the “Learn to:” section. Some texts within this image are clickable.
This article by Search Engine Land gives you a detailed overview of the new Google Keyword Planner tool.
(image by SearchEngineLand)
As mentioned in their article summary
“The new Keyword Planner tool supports various workflows for building ad groups and campaigns either starting from scratch, or based on your existing lists, and provides more cohesive user experience by integrating the keyword selection, grouping, analysis and filtering aspects of the keyword selection workflow.”
Read full article: How to Use The Keyword Planner — The New Keyword Tool From Google AdWords
“Clickthrough rate of links in tweets increases as the overall length of those tweets also increases” and many more findings…
If you are looking for straight forward tips & hints about how to use online video for Marketing, just go to our “Reports Section”.
(click the image to access)
This article by Hubspot gives you a good understanding about what makes your landing page outstanding.
As mentioned in this article:
“Companies see a 55% increase in leads when increasing their number of landing pages from just 10 to 15, according to our 2012 Marketing Benchmarks Report. Here’s some more food for thought: According to MarketingSherpa’s Landing Page Optimization Benchmarks Report, layout is a major factor in website performance.“
Within this article, Hubspot also provides a link to opt for either customizable templates you can use in Hubspot’s trial, or a PPT template for landing page elements and design best practices.
Now if you are not interested trying these free templates with a HubSpot trial, just use instead the pre-built landing page elements customizable in PowerPoint. Inside you’ll find tips and customizable templates to use, thus helping you to build attractive and high-converting landing pages.
It is up to you to decide if it is worth it to leave your data to dowload their free resources. In my particular case, I do it each and every time I want to grab one of them. I also subscribed to their mailing list because their articles are just excellent. This way, I am also always informed whenever a new free ebook is available. I have never been spammed.
Hubspot is by far one of the best place for unvaluable resources when it comes to the latest developments within today’s fast paced digital marketing world. This article just proves it.
Full article: 7 Key Design Tips for High-Converting Landing Pages [+ Free Templates].
In this article by iMediaConnection discover how 4 small brands are rivaling the biggest brands in social media, and how they stand out.
As mentioned by 
“The examples in this article demonstrate that any brand can find an appropriate version of “always on” social media for its community and product style. Some of these products require very fast response due to what they offer their customers, whereas others are consistent but not instantaneous. All do a fantastic job of engaging and being relevant through a combination of content and response.“
Read more: 4 brands that really stretch their social dollars single page view – iMediaConnection.com.
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